We are pleased to invite you to join Artfact Live!, our answer to the important questions that fine auction house owners and executives have been asking us for years, such as:

• Shouldn’t my online live auction venue provide me with global reach to qualified collectors and dealers in the company of only the best auctioneers?
• Why can’t I offer my consigners online live bidding without taking excessive risk of failed sales?
• Why should I allow online bidders to hold me hostage using the threat of bogus seller ratings to renege on purchases?
• Shouldn’t I be able to manage new bidder risk by customizing bidder approval without being penalized by my online auction venue?
• Why can’t high quality auction houses like mine easily inform each other about blacklisted online bidders?
• Why should my hard-earned reputation and consignments be promoted at online venues to the benefit of industrial, agriculture, real estate, and even unlicensed auctioneers?
• Why can’t I have one fully integrated auction management system, catalogue and content management, online bidding system, and saleroom console?
• Why can’t I integrate my client’s bids with online bids in one saleroom computer console?
• Why should an online auction venue dictate, or set a limit on my buyer’s premium?
• Why can’t my auction systems automatically inform all absentee bidders if they get outbid before the auction?
• Why can’t I inform online bidders automatically about shipping costs to minimize downstream headaches and disputes should an online bid prevail?
• Why can’t I offer my clients my own branded online live bidding, audio, and video launched integrated with my website at a reasonable cost?
• Why can’t one experienced and knowledgeable company offer me the complete technology solutions and support I need with humility and hard work instead of hubris and hype?

Announcing Artfact Live!
In 2006, we started planning our response to calls from fine auctioneers requesting an alternative to eBay Live Auctions. So, when eBay called us last week with news that they will cease live auction operations this coming December, we put our plan fully into motion. It’s called Artfact Live! and it launches September 1, 2008. Of course, we will continue to offer eBay Live services until the end, December 31.

Artfact Live!, our live online auction platform, allows fine auctioneers to manage their entire offline and online business using a single system fully integrated with the Artfact community of 6 million experienced collectors and professional dealers. Your consignors will receive the best online bidding exposure available, including optional audio/video, and you will be able to build your client database without the unreasonable operating costs and hassles of an unqualified online bidder prospect pool. Alternatively, if your auction house prefers to stay with its current management software, we can integrate our online live bidding product with your existing system.

Over the past two years we've re-engineered our industry-leading RFC Systems auction management software system so that all auction houses can implement it within a week as a complete solution, either server based, or as a low maintenance off-site hosted solution. Everything an auction house needs: consignor and bidder relationship management, direct marketing, inventory management, cataloging, absentee, telephone and internet bid management, multi-room sale day management, website hosting and management, and much more; an industry tested system with unlimited expansion capability for the future.

Artfact Brings You 6 Million of the Right Bidders—No Retaliators Here!
Since we cater to only the best auction houses, Artfact lists more than 100,000 fine and decorative art and collectibles objects for sale at upcoming auctions daily, making us the world's largest fine auction marketplace—bar none. Over the past 20 years we have developed a worldwide audience of more than 6 million knowledgeable collectors and dealers - today we attract more than 20,000 visits daily to our website. And, we know our community of buyers and their preferences. Last year Artfact sent more than 35 million email alerts matching bidders’ collecting preferences with lots available for sale by our auction house partners.

Artfact’s Auction House Community features the World’s Leading Fine Auction Houses—But No Restaurant Equipment!

Over our 20 year history, Artfact and RFC have focused exclusively on art, antiques, fine collectibles and estate auction houses. So, we understand your market and we know that consignments, cost efficiency, and direct marketing drive your business success.

Our list of partner auction houses comprises over 200 of the finest auctioneers worldwide, including:

· Doyle New York · Leslie Hindman · Freeman's · Charlton Hall · Swann
· Sloans & Kenyon · Weschler’s · I.M. Chait ·Eldred’s · Greg Martin
· Grogan · Mastro Auctions · Guyette & Schmidt · Waddington’s · Ritchie’s.

· Spink · Lyon and Turnbull · Gorringes · Ewbank · Bellmans · Simon Chorley
· Dickins · Gerrards · Tennants · Bearne’s · Charterhouse · Mallams · MacDougall’s
· Holloway’s · Keys· Rowley’s· Wingetts · West of England.

· Artcurial, France· Tajan, Frace · Rossini, France · Joron-Derem, France
· Hôtel des Ventes de Clermont, France · Dorotheum, Austria
· Galerie Koller, Switzerland · Breker, Germany· Winterberg, Germany
· Kuenker, Germany· Germann, Switzerland · Agra-Art, Poland· Bolaffi, Italy
· Tiroche, Israel · Mallet, Japan

—to name a few!

Today you are surely hearing many claims and offers. But the choices you make are important. At Artfact we have been preparing for this day and we are extremely excited to now be able to bring you this unique suite of well tested, industry leading products and services. If you’re excited to learn more about the potential it offers, then we think you will be even more excited to learn how we’ve structured the economics of these packages to align our incentives to create a true Platinum Partnership!

We will be contacting you to outline the terms of your invitation to join Artfact Live. In the meantime, please do not hesitate to call us if you have any questions.

Sincerely,